How to Become an Amazon Affiliate for Passive Income


By Shivam Aggarwal

Marketing, Content & Video editor

Updated on Jul 2, 2024


Did you know the Amazon affiliate program controls 35.7% of the global affiliate market? That's a huge deal! If you're thinking, "What's that all about?" You're in the right place. We're here to chat about how you can make some cash through the Amazon Affiliate program.

In the online world today, where shopping is just a click away, being part of affiliate programs can be like having your money tree. And guess what? Amazon's affiliate thing is like the giant money tree in the forest. It's open for bloggers, social media folks, or anyone with an internet presence who wants to turn clicks into cash.

But hold on! Before you start dreaming of dollar signs, success here needs a bit of know-how. It's not just about signing up; it's about understanding the game, using intelligent tricks, and ensuring your audience loves what you share. Don't worry; we're here to guide you through the twists and turns of the Amazon Affiliate road.

This guide is your friendly companion to the world of Amazon Affiliate money-making. Whether you're hustling to make extra bucks or dreaming of a side gig, we're here to help you figure it out. Ready to roll? Let's get started!

Learn everything about becoming an Amazon affiliate with a fern background

What is the Amazon Affiliate Program?

The Amazon Affiliate Program, also known as the Amazon Associates Program, is an extensive affiliate marketing program that allows website owners, publishers, bloggers, YouTubers, or content creators to earn commissions by promoting Amazon products on their platforms. Participants in the program can earn referral fees by directing customers to Amazon through customized links. Through the program, affiliates can monetize their content by earning commissions on qualifying purchases through their referral links. The program provides access to earnings and traffic reports to track performance and optimize strategies for better results.

How Does Amazon Affiliate Program Works?

  • Sign Up: First, you must sign up for the program on the Amazon Associates website.

    Amazon Associates homepage featuring people working at desks with the text 'Recommend Products, Earn Commissions'
  • Get Your Unique Links: Amazon will provide special affiliate links to track your referrals once approved.

  • Promote Products: Share these links on any platform where you engage with your audience, such as your website, blog, YouTube, or social media.

  • Earn Commissions: You earn a commission whenever someone clicks your link and buys something from Amazon.

Amazon Affiliate Program Eligibility Guidelines

To join the Amazon Affiliate Program, you need to meet specific eligibility criteria:

  • Valid Amazon Account: To sign up, you must have a valid Amazon account.

  • Active Platform: To promote Amazon products, you need an active platform, such as a YouTube channel, website, blog, social media account, or mobile app.

  • Content Requirements: Your platform must meet specific content requirements, like having original and publicly available content.

Types of Platforms (for Promotion)

Amazon allows affiliates to promote products through various platforms, including:

  • Website/Blog: Many affiliates use their websites or blogs to write product reviews, guides, or listicles featuring Amazon products.

  • Social Media: You can promote and sell Amazon products on platforms like YouTube, TikTok, Twitch, Instagram, etc.

  • Mobile App: If you own a mobile app, you can integrate Amazon product links within your app's content.

Amazon Affiliate Commission Structure

Table showing Amazon's fixed standard commission income rates for specific product categories

Amazon offers a commission-based structure. Affiliates earn a percentage of the sales price for each product sold through their affiliate links. Amazon affiliate commission rates are not the same for all product categories, and they can range from 1% to 20%.

Choosing Your Niche

Selecting the appropriate niche is extremely important for your success as an Amazon Affiliate. Here are some tips to help you choose a profitable niche:

  • Passion and Interest: Choose a niche that you're passionate about or interested in. This will make it easier for you to create content and engage with your audience.

  • Market Research: We recommend thorough market research to identify potential areas of specialization and opportunities to provide additional value.

  • Competition Analysis: Analyze your competition within your niche to identify areas where you can differentiate yourself.

Now that you understand the Amazon Affiliate Program, it's time to dive deeper into Amazon affiliate marketing. In the next section, we'll explore the step-by-step process of becoming an Amazon affiliate and share tips for maximizing earnings. Stay tuned!

How to Become an Amazon Affiliate

Becoming an Amazon affiliate is a straightforward process. Follow these steps to kickstart your journey:

  1. Create a YouTube channel or blog: Your platform is your online space. If you don't have one, start by creating one. It's your virtual storefront.

  2. Visit the Amazon Associates Homepage: Navigate to the Amazon Affiliate homepage and click "Sign Up."

  3. Enter Your Account Information: Fill in your account details, including your name, email address, and password.

    Amazon account creation page with fields for name, email, password, and re-enter password
  4. Enter Your Website Address: Provide your YouTube, website, or blog URL. Share those details if you're using other platforms, such as social media or a mobile app.

  5. Choose Your Preferred Store ID: Your Store ID is like your online brand name. Choose one that reflects your content and website.

  6. Explain Your Traffic Source: Amazon wants to know how you plan to drive traffic to their site. Explain your strategy, whether it's through SEO, social media, or other methods.

  7. Select Your Payment Method: You can receive payment via direct deposit, Amazon gift cards, or checks by mail.

  8. Create Amazon Affiliate Links: Once you're approved, you'll land on your personal Associate homepage. You'll find tools to create affiliate links and track your performance here.

Creating affiliate links is the heart of your Amazon Affiliate journey. Let's break it down:

  1. Log in to Your Account: You must be logged in to your Amazon Associate account to generate links that connect to your profile.

  2. Access Product Linking: Click "Product Linking" in the top banner and select "Product Links."

  3. Use the Amazon Associates SiteStripe: The SiteStripe tool makes link creation easy. Choose your preferred link type—text, image, or text and image—and generate your link.

    Page to edit your website and mobile app list on the Amazon Associates account, with examples of website and app URLs
  4. Explore Other Linking Options: Amazon offers additional linking options like the ‘Link to Favorite Destinations,’ ‘Link to Search Results’, and ‘Link to Any Page.’ These can add variety and depth to your promotions.

    Link to Any Page tool on Amazon Associates, showing options to create links to popular pages at Amazon with HTML code preview
  5. Copy and Paste Your Links: Once generated, copy your generated affiliate link and paste it on your website, blog, or social media. Ensure it aligns with Amazon's guidelines to avoid any issues.

General Tips for Effective Amazon Affiliate Marketing

Now that you're armed with affiliate links, here are some tips to boost your Amazon Affiliate success:

  1. Choose a Niche You Love: Passion translates into engaging content. Pick a niche that genuinely interests you to keep your audience hooked.

  2. Write Product Reviews and Comparisons: High-intent posts like product reviews and comparisons work wonders. Help your audience make informed decisions.

  3. Consistent Blogging Matters: Regular, quality blog posts attract and retain readers. It's not about quantity; it's about providing value.

  4. Consider creating an Amazon Storefront. It's like your personalized Amazon shop, simplifying the shopping experience for your audience.

  5. Promote on Social Media and Search Engines: Don't forget to advertise! Paid social ads and pay-per-click on Google can give your affiliate journey an extra push.

Congratulations! You've taken the first steps into the journey of Amazon Affiliate marketing. The following section will unravel the secrets of maximizing your earnings and addressing common questions about the program.

Bonus Strategy - Supercharge Your Amazon Affiliate Earnings with Videos

Due to their engaging nature and versatility, videos have become an incredibly effective marketing tool. Viewers claim they retain 95% of the information given in the form of videos, and videos on social media get 12 times more shares than text and images. Incorporating videos into your Amazon Affiliate strategy can significantly boost engagement and conversions.

The Challenge: Creating Videos

While the benefits of video marketing are clear, the challenges are undeniable. Creating videos often requires resources and heavy investments in equipment such as cameras, lights, microphones, and editing software. Additionally, only some people are comfortable in front of the camera, presenting a hurdle for those who are camera-shy or face scalability issues.

Solution: Smart AI Videos

The good news is that the world of artificial intelligence is rapidly evolving, offering innovative solutions to overcome these challenges. Enter Fliki, an advanced AI video generator designed to make video creation effortless for affiliate marketers. With Fliki, you can quickly and easily transform text-based content into captivating videos with professional-grade voiceovers.

Fliki AI Product Video Maker

Fliki introduces a revolutionary feature called "Product to Video," which allows you to convert Amazon product URLs into polished videos directly. This feature saves time and eliminates the need for expensive video production equipment. Now, you can effortlessly scale your Amazon affiliate marketing efforts without the traditional barriers associated with video creation.

Pro Tips

Cross-Platform Strategy

Fliki takes your video strategy further by offering flexibility in aspect ratios. It means you can leverage a cross-platform approach, creating short-form content for platforms like TikTok, Instagram Reels, and YouTube Shorts alongside horizontal and square videos for ads, your YouTube channel, or your website. This versatility ensures that your content is optimized for various platforms, maximizing its reach and impact.

Personalization for Maximum Conversions

What sets Fliki apart is its advanced features like voice cloning and AI avatars. These AI features allow you to personalize your videos, creating a unique and personalized experience for your audience. Personalization is a crucial driver of conversions, and Fliki empowers you to tailor your content to individual preferences, significantly enhancing the potential for earning higher commissions as an Amazon Affiliate.

Incorporating videos into your Amazon Affiliate marketing strategy doesn't have to be a complex and resource-intensive task. With Fliki, you have a powerful AI ally that simplifies the process, allowing you to create professional-looking videos efficiently. Elevate your affiliate game, harness the persuasive power of videos, and watch your Amazon Affiliate earnings soar to new heights.


As we wrap up this guide to becoming a successful Amazon Affiliate, it's evident that the affiliate marketing world is continually evolving. With the Amazon Associates program holding a significant 35.7% share of the global affiliate market, there's ample opportunity for individuals like you to turn their passion projects into lucrative sources of income.

We've navigated the essential steps of becoming an Amazon affiliate, from creating your platform to generating affiliate links. We've also explored bonus strategies to supercharge your earnings, focusing on the power of video content and the game-changing AI tool, Fliki.

Remember, success in the Amazon Affiliate program lies not just in the quantity of your efforts but in the quality and relevance of your content. Choosing a niche you love, writing compelling reviews, and leveraging various content formats, including videos, can set you on the path to success.

As you begin your amazon affiliate journey, keep adapting, experimenting, and exploring new avenues. The Amazon Affiliate program is not just a source of income; it's an opportunity to share your passions, insights, and recommendations with a global audience.

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