New YouTube Monetization Requirements in 2024


By Atul Yadav

Product, Design & Technology

Updated on Jun 17, 2024


Are you a budding content creator looking to turn your passion into a profitable venture? Brace yourself because YouTube is unleashing a game-changing update to its monetization requirements in 2024!

If you've ever dreamt of monetizing your YouTube channel but felt discouraged by the previous lofty thresholds, get ready to rejoice.

YouTube has just opened up a world of opportunities by significantly lowering the requirements for creators to earn money from their videos. This comprehensive guide will delve into the exciting realm of YouTube monetization, exploring the implications of the new requirements and unveiling strategies to capitalize on this ground-breaking change.

Join us as we unravel the secrets behind YouTube's new monetization requirements. Discover how this update can accelerate your journey to financial success, unlock fan funding options, and even enable you to promote your products through YouTube Shopping.

From understanding the differences between the new and old requirements to exploring step-by-step approaches to launching your YouTube channel, we've got you covered.

Youtuber checking out his monetization requirements

YouTube's New Monetization Requirements

With YouTube's recent announcement, content creators have a reason to celebrate. The new monetization requirements, set to take effect from June 13, 2023, bring about a wave of opportunity and accessibility like never before.

Let's take a closer look at these updated requirements and understand the fundamental changes that will shape the landscape of YouTube monetization.

1. Subscriber Threshold: 500 Subscribers

Gone are the days when creators had to reach the daunting milestone of 1,000 subscribers to monetize their channels.

YouTube has significantly lowered the bar, allowing creators to monetize their content once they have 500 subscribers.

This reduction enables aspiring creators to earn from their videos earlier, empowering them to monetize their passions sooner.

2. Upload Frequency: 3 Valid Public Uploads within 90 Days

Consistency is critical while building a successful YouTube channel. YouTube's new requirements emphasize the importance of regular uploads.

To be eligible for monetization, creators must have at least three valid public uploads within 90 days.

By maintaining an active presence and consistently providing valuable content to your audience, you can align yourself with YouTube's expectations and increase your chances of monetizing your channel.

3. Watch Hours: 3,000 Watch Hours in the Past Year

The engagement has always been crucial on YouTube, and with the updated requirements, watch hours continue to play a significant role.

While earlier creators must accumulate 4,000 watch hours within the past year to qualify for monetization, now it's reduced to 3,000 watch hours.

This metric encourages creators to produce compelling content that captivates viewers, ultimately leading to longer watch times and increased monetization potential.

4. Shorts Views: 3 Million Valid Public Shorts Views in 90 Days

YouTube Shorts, the platform's short-form video format, has taken the digital world by storm.

To unlock monetization through Shorts, creators must amass three million valid public Shorts views within 90 days against 10 million public views in 90 days in the old policy.

It presents an exciting opportunity for creators to explore the potential of Shorts and leverage its quick and snappy format to capture audience attention and drive monetization.

By re-evaluating and lowering the thresholds, YouTube aims to empower creators to monetize their channels earlier in their journey. This strategic move provides financial incentives and motivates creators to produce high-quality, engaging content that resonates with their audience.

In the next section, we'll explore how you can leverage this new change to make money, uncovering the range of monetization options available and discovering strategies to maximize your earnings on YouTube. Get ready to unleash the full potential of your channel and embark on a lucrative monetization journey!

Steps to Start a New YouTube Channel

1. Choose your Niche

Before diving into the world of YouTube, it's crucial to select a niche that aligns with your interests and has the potential to attract a large audience or high-paying advertisers.

Consider topics you enjoy watching or explore niches with high CPMs (cost per mille) to maximize your revenue. Some lucrative niches include content creation, insurance, casino, cryptocurrency, VPN content, and auto repair.

2. Do Your Research

To gauge the potential of your chosen niche:

  1. Conduct in-depth research to understand your target audience's preferences and what they are actively seeking.

  2. Explore online forums like Facebook and Reddit, where niche enthusiasts gather, to gain insights into the types of posts they make, popular topics, and audience reactions.

  3. Utilize professional tools like Answer The Public and Find My Audience to identify significant audience groups, common questions, and popular channels in your niche.

3. Determine Your Video Type

Video types are crucial in capturing viewers' attention and driving engagement.

Consider the increasing interest in how-to videos and explore popular formats such as ask me anything (AMA), product reviews, listicle videos, whiteboard videos, and entertaining content.

Faceless videos, which are gaining popularity, offer an intriguing option for creating engaging content while maintaining anonymity. Read about the top faceless YouTube channel ideas for 2024 to tap into this trend.

4. Assess Other Monetization Potential

Understanding the monetization potential of your selected niche is vital for long-term success. Research affiliate programs such as Audible, Twitch, Amazon Associates, and Tripadvisor, as they offer opportunities to earn revenue.

Additionally, explore alternative monetization avenues, including advertising, brand partnerships, and selling merchandise or digital goods. Remember that the availability of advertisers and affiliate products in your niche can indicate the likelihood of generating future sales.

5. Plan Your Content Strategy

Creating a clear content strategy sets a roadmap for your YouTube channel and helps guide your viewers through a series of related videos.

Identify related topics and keywords using tools like TubeBuddy to ensure you're targeting the right content for your niche.

Set goals for your channel, upload videos frequently to maintain consistency, repurpose and promote your content on other social media platforms, and post when your audience is most active.

Develop a cohesive content plan encouraging viewers to explore your videos more.

Tubebuddy homepage

6. Gather the Necessary Equipment

As you embark on your YouTube journey, gather the equipment to create high-quality videos.

Start with your phone camera and consider upgrading to dedicated cameras like webcams, camcorders, or GoPro, depending on your content requirements.

Invest in a microphone for better audio quality, choose suitable lighting equipment to enhance video quality, and leverage video editing tools like Fliki for seamless video creation and editing using AI voices.

7. Set Up Your YouTube Channel

You need to start by creating a Gmail account. If you don't have one, sign in to YouTube using your Google account credentials.

Navigate to your account settings, open the "Your YouTube channel" tab, and select "Create a new channel."

Please enter the name of your channel and customize it by adding descriptions, links, branding elements, and a channel trailer that highlights your unique content and encourages viewers to subscribe.

8. Prepare to Upload Your First Video

Before uploading your first video:

  1. Optimize it for maximum traction.

  2. Create clear and compelling thumbnails and titles that attract viewers' attention and accurately represent your content.

  3. Ensure your video complies with YouTube's community guidelines and does not contain copyrighted material.

  4. Use YouTube Studio to upload your video file and add relevant details such as the title, thumbnail, description, and audience settings. Learn more about how to upload a video to YouTube.

  5. Optimize your video description, tags/keywords, subtitles, playlists, channel art, channel description, and watermark logo to improve visibility and engagement.

Uploading a video to YouTube

9. Promote Your Video on Other Platforms

Promote your videos across other social media platforms and online communities to reach a wider audience.

Share your videos with friends, family, and relevant communities while adhering to community rules and avoiding spamming.

Join Reddit communities or share links to your niche in Facebook/ LinkedIn groups to connect with specific groups.

Additionally, leverage YouTube Shorts, a tool for organic promotion, by uploading short videos with relevant tags.

10. Use Performance Tools to Analyze Results

Once your channel starts gaining traction and earning views, utilize YouTube Analytics to gain insights into your viewers' behaviour and responses.

Analyze metrics such as click-through rate, returning viewers, watch time, impressions, and audience retention to assess the impact of your content and make informed decisions for future video production.

Use this data to refine your content strategy and engage your audience effectively.

Youtube analytics dashboard

Leveraging Fliki to Monetize Your YouTube Journey

In the era of evolving YouTube monetization requirements, visionary creators seek innovative solutions to produce engaging video content and capitalize on new opportunities.

As an intelligent creator, you can leverage AI video generator tools to create faceless videos. Whether you lack the resources for elaborate video production setups or prefer to remain off-camera, these tools offer a seamless solution to generate captivating videos while maintaining your privacy. Let's explore how Fliki (an AI video generator tool) can be your gateway to success in the YouTube monetization landscape in 2024.

Fliki AI video generator

1. Simplifying the Video Creation Process

With Fliki, you can quickly transform your ideas into visually stunning videos with minimal effort. The intuitive interface allows you to convert your concepts into video files by describing them in just a few words.

Fliki's powerful algorithms generate scripts and select visuals from a rich stock library to create compelling video content.

2. Customization Tailored to Your Brand

Fliki understands the importance of maintaining a consistent brand image. Once the video is generated, you can customize various elements, including the script, voiceover, visuals, and background music.

Align the video size, font, color, and placement to match your brand identity, ensuring a cohesive experience for your viewers.

3. Privacy and Convenience

Fliki's faceless video creation approach enables you to produce content without expensive equipment, such as cameras, lights, or microphones.

For those who prefer anonymity or wish to avoid unwanted attention from family, friends, or co-workers, Fliki provides a solution to create engaging videos while maintaining your privacy.

4. Capitalizing on YouTube Monetization Requirements

YouTube's new monetization requirements in 2024 have significantly lowered the barriers to entry for creators. Fliki empowers you to meet these requirements by generating high-quality videos that garner the necessary metrics, such as 500 subscribers, three valid public uploads within 90 days, and 3,000 watch hours in the past year. You can earn revenue from your videos much earlier in your channel's growth trajectory.

You can easily monetize your YouTube journey by leveraging Fliki's user-friendly interface, powerful customization options, and ability to create faceless videos.

Overcome the challenges of equipment investment, camera shyness, and unwanted attention while producing captivating content that resonates with your audience.

Start leveraging Fliki today and use the new YouTube monetization requirements to unlock your full potential to become a successful content creator.


In conclusion, the new YouTube monetization requirements in 2024 open doors of opportunity for creators worldwide. With Fliki's revolutionary video generation capabilities, you can effortlessly create engaging content, overcome challenges like camera shyness and heavy investments, and monetize your channel sooner than ever.

Embrace Fliki and unleash your creative potential as you embark on a captivating YouTube journey backed by the power of innovation and endless possibilities. Get ready to capitalize on the new era of YouTube monetization with Fliki by your side.


Yes, in 2023, YouTube introduced a reduced access route for monetization, allowing creators with 500 subscribers to qualify. For eligibility, they need either 3,000 watch hours in the past 365 days or 3 million YouTube Shorts views in 90 days. Channels with 500 subscribers can't immediately earn ad revenue but can use fan funding features.

The requirements for YouTube monetization in 2024 entail having 500 subscribers and publishing three videos publicly within 90 days. Additionally, creators must meet the threshold of 3,000 watch hours in the past 365 days or 3 million YouTube Shorts views in the past 90 days to qualify for the expanded YouTube Partner Program.

If you achieve 250,000 views with an average view duration (AVD) of 1 minute, you will cross the 4000-hour mark. If the AVD increases to 2 minutes, you'd need 125,000 channel views. Similarly, if the AVD extends to 4 minutes, you'd require approximately 62,500 channel views to reach the 4000-hour threshold.

3000 watch hours represent the total duration viewers spend watching your videos, equivalent to 180,000 watch minutes. For instance, if your channel accumulates 90,000 views with an average view duration (AVD) of 2 minutes, it would translate to 180,000 watch minutes, meeting the requirement for 3000 watch hours.

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