What is a Podcast? How to Start a Podcast in 2024


By Atul Yadav

Product, Design & Technology

Updated on Feb 14, 2024


In the ever-evolving landscape of global media consumption, podcasts have become a cultural phenomenon. Anticipated to reach around 504.9 million listeners worldwide by the end of 2024, the allure of this audio medium continues to captivate audiences across the globe. But what exactly is a podcast, and why have millions around the globe embraced this audio phenomenon?

This blog will break down podcasts, starting from the basics. Whether you're a podcast pro or just stepping into the world of audio stories, we're here to help you figure out what's what.

We will answer fundamental questions like "What is a podcast?" and "How does podcasting work?" We'll even talk about the gear you'd need if you ever thought about making your podcast. It's like a podcast 101 guide – simple, fun, and ready for you.

So, if you're curious about podcasts, let's explore them together. We're about to open the door to a world of stories, knowledge, and fun – all through podcasts! Let's dive in!

What is a podcast?

Definition of a podcast

Podcasts are audio-based spoken word episodes centered around a specific topic or theme. They cover everything from cooking tips to true crime stories, and you can find a podcast for just about any interest you have. The beauty of podcasts is that you can subscribe to your favorites and listen whenever it suits you – whether on the go, chilling at home, or even during your daily commute.

Simply put, a podcast is like your favorite radio show but cooler. It's an audio program you can listen to anytime, anywhere, from your smartphone.

How to listen to podcasts?

Listening to podcasts is as simple as reading a blog or watching a YouTube video. The usual process

  • Subscribe: You use a phone app like Spotify or a desktop site like Google Podcasts to subscribe to a podcast. (You can skip this step and directly listen as well)

  • Listen anytime: Once subscribed, episodes are at your fingertips for on-the-go listening (ensure an active internet connection).

  • Variety in topics: Podcasts cover everything from bedtime stories to start-ups and geopolitics, etc.

Why do podcasts stand out?

Unlike traditional radio, podcasts break free from the usual formats. They come in all shapes and sizes:

  • Length Variety: From quick news snippets to in-depth 3-hour talks.

  • Frequency Flexibility: Daily to monthly episodes, catering to your schedule.

  • Format Diversity: Solo shows to big, drama-filled audio stories.

  • Topics Unleashed: Covering anything and everything, even the offbeat stuff.

While some podcasts repurpose radio content, many create entirely original shows. Think of friends chatting about their passions- movies, knitting, or running a business. The Joe Rogan Experience is a perfect example of a chat-based podcast.

In a nutshell, podcasts are your personal radio on-demand. Whether you're into quick news bites, deep dives, or casual chats, there's a podcast for you. So, what's not to love about this audio wonderland? Let's explore more!

How to start a podcast in 2024

Starting your podcast may sound daunting, but fear not – we have your back! Follow the simple steps listed below to start your podcast in 2024.

1. Essential podcasting equipment

Starting a podcast doesn't require a fancy studio. Here are the basics:

  • Microphone: Invest in a decent microphone for good-quality audio.

  • Recording software: Choose user-friendly recording software.

  • Headphones: Get a good pair for monitoring audio while recording.

2. Simple steps to launch

Launching your podcast is simpler than you think. Follow these steps:

  • Choose a niche: Pick a topic you're passionate about or knowledgeable in.

  • Create a format: Decide on the structure – solo, interviews, or group discussions.

  • Craft compelling episodes: Plan engaging content for your episodes.

3. Podcast hosting services

To share your podcast with the world, you'll need a hosting service:

  • Libsyn: A reliable option with straightforward plans.

  • Buzzsprout: User-friendly hosting with excellent support.

  • Podbean: Great for beginners with easy-to-use features.

4. Recording tips for newbies

If you're new to recording, here are some tips to make it smooth:

  • Find a quiet space: Minimize background noise for better audio quality.

  • Test your equipment: Ensure everything works smoothly before recording.

  • Practice makes perfect: Get comfortable with your speaking style.

5. Grow your audience

Once your podcast is live, here's how to attract listeners:

  • Promote on social media: Share snippets, behind-the-scenes, and episode updates.

  • Collaborate with guests: Invite guests related to your niche for broader appeal.

  • Encourage reviews: Positive reviews attract more listeners.

6. Consistency is critical

Building a loyal audience takes time. Stay consistent:

  • Regular schedule: Stick to a predictable release schedule.

  • Engage with your audience: Respond to comments and connect with listeners.

Starting a podcast is an adventure, not a mountain to climb. With the right equipment, planning, and consistency, you'll be on your way to creating captivating content and building your podcasting empire. So, gear up, plan your content, and let your voice be heard in the vast world of podcasting!

Shortcut: Modern AI voiceover tools

Are you feeling tech-savvy and want to expedite your podcast creation process? Here's a shortcut: modern AI voiceover tools like Fliki are revolutionizing the game.

1. Instant audio content

  • From text to speech: Tools like Fliki transform your written content into lifelike voiceovers, significantly reducing recording time.

  • Realistic narration: These AI-driven tools produce voiceovers that sound incredibly human, bringing your script to life effortlessly.

2. Multilingual magic

  • Global reach: Fliki and similar tools support over 75 languages, expanding your potential listener base worldwide.

  • Diverse content: Easily create content in different languages to cater to diverse audiences without breaking a sweat.

3. Voice cloning capabilities

  • Your voice, your brand: Many tools, including Fliki, offer voice cloning options. Now, you can literally clone your voice for a personalized touch.

  • Consistent branding: Maintain a consistent brand identity with your cloned voice across various episodes.

4. Time-saving benefits

  • Efficiency at its best: Skip the lengthy recording sessions and editing. AI voiceover tools offer a quick and efficient alternative.

  • Faster content turnaround: Produce more episodes in less time, ensuring a steady flow of content for your eager audience.

5. How to use AI voiceover tools

  • Simple interface: Most tools have user-friendly interfaces, making them accessible even for those without advanced technical skills. Learn how to create a podcast with Fliki.

  • Text input: Just input your written content into the tool, select language and voice preferences, and done – your voiceover is ready.

6. The future of podcasting

  • Innovation at your fingertips: Embrace the future of podcasting with AI tools, staying ahead in the dynamic digital landscape.

  • Adapt and thrive: Utilize these tools to adapt your content creation process and stay relevant in the ever-evolving podcasting sphere.

AI voiceover tools like Fliki offer a game-changing shortcut, providing efficiency, multilingual capabilities, and the unique ability to clone your voice. Consider incorporating these tools into your podcasting toolkit to streamline your workflow and add innovation to your content creation journey. So, why not try it and let the AI magic enhance your podcasting experience?


It's clear that this audio medium is more than just a trend – it's a powerful platform for storytelling, education, and entertainment. From understanding the basics of a podcast to exploring the tools and shortcuts available, we've covered a lot of ground.

Podcasts have transformed how we consume content, offering a world of possibilities for creators and listeners alike. Whether you're a seasoned podcaster or just getting started, the key is to tap into your passion, find your unique voice, and share your stories with the world.

As we've discovered, starting a podcast doesn't have to be daunting. With the right equipment, planning, and maybe a little help from modern AI voiceover tools like Fliki, you can bring your podcasting dreams to life.

So, whether you're diving into the podcasting scene for the first time or looking to take your existing show to new heights, remember this: the world of podcasts is yours to explore. Embrace the power of podcasting, unleash your creativity, and let your voice be heard!

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